It’s very true – many houses look idyllic in the snow.
And, there’s always a temptation to take pictures of pretty homes in the snow for marketing shots.
But resist — at all costs!
Snow never lasts long and snowy photos will date the marketing of your home more than photos taken in any other season.
There is a strong case for mid-winter marketing which focuses on woodburning stoves, neatly stacked logs and warm looking Agas but pictures of snow have a short shelf life.
Having said that they are very pretty to look at. Here are a few we took in Woodchurch a couple of years’ ago.